“Pin-terpretation” Helped with My Brand Interpretation: How I Learned More About Me Through My Pinterest Boards…
I’m a crazy lover of Pinterest! So when I heard Holley Gerth and Stephanie Bryant wrote this book ~ Pin-terpretation: 16 Fun Ways to Find Out What Your Pinterest Boards Say about You, it was quickly added to my must read list.
After receiving the PDF via email, I immediately began perusing. Each page was filled with amazing and enlightening information. I printed the file off and began going through it piece by piece. I soon realized I had a treasured document in front of me, one that would help me as I determined how to shore up my brand.
Holley and Stephanie write about 16 “fun ways to find out what Pinterest boards say about you”. I’ve chosen to highlight three of those share.
Way #1 ~ Color
One way Pinterest boards help us interpret who we are is through color. According to Pin-terpretation, “color has been linked to two primary aspects of who we are: personality and emotional state.” I found this to be true for me.
As I began walking through each board on my Pinterest page, (found here), I found I pinned lots of lighter, softer colors. To interpret, lighter, softer color hues indicate the one pinning is an introvert, a more laid back personality. That is certainly the case for me. Out of necessity (being in the ministry) I must, at times, pull out of my natural introvert state, allowing my extrovert side to ease the front. By nature, however, I am an introvert’s introvert. I’m reflective, one who could sit quietly at home alone for hours and don’t need a lot of conversation, although I enjoy it.
Secondly, when it comes to color, what you choose to pin reflects the type of mood you’re in when you pin. Per Pin-terpretation, “bright shades infer joy and energy. Darker, more somber tones could indicate you’re going through a hard time. Neutrals tell the world that you’re content. A lot of white space may express your desire for more tranquility in your life or schedule.” Again, as I reviewed my personal pins, the pattern held true.
So, as I begin the “branding” process, I plan to choose lighter, softer hues with neutral tones. They truly reflect who I am and where I am.
Keep your life free from love of money, and be content with what you have, for he has said, “I will never leave you nor forsake you.” ~ Hebrews 13:5 (ESV)
Way #4 ~ Subject and Way #13 ~ Time
The question of “subject” is asking us: “What are you pinning most?” The question of “time” is asking us: “What timeframe do your pins usually represent – past, present or future?”
After reading this section, I immediately headed to my boards to see which one had the most pins. I was shocked to find my “Takes Me Back” board had over 500 pins, more than boards 2 and 3 combined. That is not what I expected.
According to Holley and Stephanie, “what you pin can literally represent what you love.” Again, as with color, this interpretation was dead on. I’m an extremely nostalgic person, one who loves reminiscing about childhood, teen years and the like. So, without knowing, my pins reflected my love for looking back.
As far as time, Pin-terpretation tells us “The time you love most represents some core characteristics of how you approach life. If you love the past, you are more likely to be someone who wants to hold on to certain aspects of life. You see the past as a treasure chest and you don’t want what’s in it to get overlooked in today’s busy world.” Wow!! I truly didn’t know that about be. I have to say there are aspects of the past I want to leave there, but there is an element, a portion of my earlier 4o+ years, that I absolutely do not want to lose.
So, as I look to define me and my brand, I cannot overlook my love for the past. No, I don’t want to live there, but experiences and treasures found there have helped me become me. I can’t ignore that.
Rounding out my top 5 with the most pins were: 2) Colors, 3) Been There, 4) Places I Want to Go and 5) Fashion Passion.
There is a time for everything, and a season for every activity under the heavens: ~ Ecclesiastes 3:1 (NIV)
Thank you, Holley and Stephanie, for this read.
I give Pin-terpretation 5/5 stars, highly recommending it to anyone who loves and adores Pinterest, is interested in beginning the branding process or who is looking to re-brand. You won’t be disappointed.


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